Los Angeles, CA
Services: Logo Refresh, Brand Messaging, Email Campaign Design, Web Design & Development
A little over a year ago, I had the privilege of designing Sotela’s website, so I was thrilled with Hanna reached out about a logo refresh and some updates for her website. Sotela is a slow-fashion clothing company based in LA with the mission of beautiful, ethically and sustainably made clothes that are for ALL people.
Previously, she offered standard and plus size options, but this year she decided to take inclusivity to a new level, seeking to include all sizes, genders, and ethnicities. Telltale brought a refined tagline “For humans, by humans” to the table as well as refreshing the logo and website that we originally designed last summer.
We are so proud to work with companies that are bringing so much good into the world. Sotela offers sizes 0-30 and we added additional inclusivity messaging to the website. Congrats on your launch, Hanna!
REFINED PRIMARY LOGO
Original logo design by Drop Cap Design.